The movie has attracted many to the theaters, and it has already earned over 1 billion dollars, as reported by The Wall Street Journal, citing data from Comscore.
According to official Warner Bros. estimates, Barbie has already grossed $1.03 billion in the global box office, in less than 3 weeks.
I’ve been in this game for 30 years and the Barbie and Barbenheimer phenomenon is as unprecedented as it was unpredictable.
-Paul Dergarabedian, senior media analyst at Comscore
In an interview with Collider, Margot Robbie said:
And I think I told them that it’d make a billion dollars, which maybe I was overselling, but we had a movie to make, OK?!
–Indiewire.com
The main roles in the movie are played by Margot Robbie and Ryan Gosling. Warner Bros Discovery is the studio behind the Barbie movie. The Barbie doll is produced by the toy company Mattel.
The marketing campaign for ‘Barbie’ set into motion a chain of events that led to the word ‘Barbenheimer’ being added to the popular lexicon by virtue of its shared release date with ‘Oppenheimer,’ and that’s when we all knew something very special and unique was going to create a much bigger than expected outcome for the film not only for the opening weekend, but for its global run in theaters.
– Paul Dergarabedian
During the Barbenheimer opening weekend, Barbie garnered $155 million and Oppenheimer earned $80.5 million.
Around half a dozen films have surpassed 1 billion dollars in ticket sales since the pandemic. Christopher Nolan’s blockbuster Oppenheimer has earned nearly 553 million dollars in global revenue during the same period.
