In the capitalist world, dropshipping is gaining popularity among businessmen. This is a new way of commerce, in which an intermediary, that is, a seller, does not store goods in his warehouse, but sends them to the buyer from the manufacturer’s warehouse directly. But not always goods bought in this way are worth their money. On Instagram, you can often see advertisements for products from unknown companies.
They can position themselves in different ways, many do not hesitate to call themselves “the best companies for smart people”, others advocate a lifestyle in which customers do not need to spend a lot of money to wear good things and use powerful smartphones.
It seems that everyone, from new eCommerce projects to large online stores operating in the international market is already using the Shopify platform. How can your customers find a product in your store without going through the entire catalog? Creating collections makes shopping a lot easier for your customers.
Collections are groups of products that belong to the same category. For example, you would place the T-shirts in a collection called Short Sleeve Shirts and add discounted items to the Sale collection. When your customers are looking for something in a specific category, they can opt for a collection instead of scrolling through your site endlessly.
To create a collection, go to the left sidebar menu, find Products and click Collections. As you can see, Shopify has already created a collection for you called Home Page. These are the featured products that your customers will see on your store’s home page. You want to add more collections than this, so click the blue Create Collection button.
However, not all that glitters is gold. If you are looking to start an eCommerce business, read the rest of this article to learn more about Shopify, its pros and cons, and find out if the platform is right for you.
Features of Shopify ecommerce themes
In addition to your corporate identity, your online store has a more of important features. When shopping for Shopify ecommerce themes, make sure they have the following features:
- modern, lightweight and easy to adjust
- compatible with all browsers, responsive design and optimized for SEO
- Offers buyer support, quality code, and great reviews
- built-in settings panel that will allow you to change the template to your liking
CHOOSE AND CUSTOMIZE A STORE THEME
There are many options and things to click on now. Don’t worry – we’ll cover most of it in this article. The only thing you should be thinking about right now is your store theme.
A theme is a pre-built website design that you can add to your store to make it look beautiful without coding. There are hundreds of themes to choose from and every taste. Also, many third-party developers create themes that are not available in the Shopify theme store.
To change the theme of your store, click Online Store> Themes, then click the Visit Theme Store button
You will be taken to the Shopify theme store, which has free and paid themes.
Wrapbread is a great example of the best selling shopify contact form theme. It was created especially for those who make and sell T-shirts. This theme combines beautiful design, easy navigation and a number of design elements to increase sales. You can easily customize your homepage with ready-made sections like banners, collection list, blog articles, featured product, product carousel, newsletter, and more. Use the Instagram feed tool to reach more customers. It displays the last 6 or 12 images from Instagram with a link to the post.
Main characteristics:
- 100% responsive design
- Parallax effect
- Multilingual
- Feedback form
- Valid semantic encoding