Rolls-Royce is considered by many to be the world’s most luxurious car manufacturer. Now, the British brand has taken another step in that direction with the most customised version of the flagship Rolls-Royce Phantom ever.
Rolls-Royce maintains that every car that rolls out of their factory is completely unique.
The reason is simple – there is really nothing that the brand cannot do for its customers, provided they open their wallets wide.
The latest project is called the Rolls-Royce Phantom Syntopia and is based on the Phantom EWB – the version with the longer wheelbase – which is almost six meters long.
Syntopia is the result of a collaboration between Rolls-Royce and fashion designer Iris van Herpen.
Exquisite attention to detail
Iris van Herpen is involved in so-called Haute Couture, which is the highest form of sewing art.
It is when a garment is tailor-made for an individual and is completely unique, a service that Iris offers in her studio in Amsterdam.
Rolls-Royce believes they offer the same service, but in the Goodwood factory. Regardless, one can conclude that the customer who ordered the car is a true fashionista – the car comes with a custom-made garment that matches the car.
Phantom with extra everything
Syntopia is a concept from biology that means that animals and plants live in the same environment – they live in symbiosis. What distinguishes Phantom Syntopia the most is the fact that the car has been given a unique scent developed for it.
The scent is designed by a perfumer and has strong notes of cedarwood that have been sourced from the customer’s place of residence somewhere in the US. The paint is called Liquid Noir and has hints of purple, blue, magenta, and gold.
More than 3,000 hours were spent developing the paint – equivalent to 75 regular workweeks, or close to a year and a half. Inside, you are greeted by the brand’s famous star sky, but in this case, it is a bit more modified.
187 of the 995 lamps have been placed by hand, and the glass has been cut in such a way that it creates a 3D effect.
In total, it took 700 hours. Up front, you are met by leather while the back seat is covered in fabric – something that was the case in really old chauffeur cars.
If it tastes good, it costs good
The result of all of this – as you can see in the pictures – is the most customized Rolls-Royce Phantom ever. It has taken four years to design and develop the unique model, something that undoubtedly cost a lot of money.
An ordinary Phantom EWB starts at about $620 000.
Some custom-made examples can quickly approach $1 million while the car in this design will likely exceed $1,5 million – if not more.
Who the customer is has not been communicated, but the person will receive their Rolls-Royce Phantom Syntopia in May.
