The immense popularity that online branding and content marketing has achieved in recent years, are surely luring in young entrepreneurs and digital marketers.

Though the process of building links is complicated and requires a lot of time, the marginal profit shares are large enough to sustain businesses. Furthermore, the recognition that any SEO professional can gain can help grow them as brands.

For these reasons, productivity is of utmost importance for these SEO reseller services. In order to be able to cater to a larger audience and earn higher profits, here are some link building tools that every marketer should look into in the year 2020.

1. Ahrefs

Deemed as one of the most reliable tools for keyword research and website audits, Ahrefs is surely improving for better in 2020. With easy to navigate controls and trusted brand value in the market, it seems to be the perfect tool for link building agencies.

Furthermore, the basic trial package is enough to earn anyone’s trust when it comes to website analysis. With a totally legit metric system and precision laiden processes, Ahrefs is surely the best tool you can get your hands on.

2. Screaming Frog

Tracking keywords and monitoring website performance is another key task associated with link building. Without measuring the website’s ranking for desired keywords, all efforts are in vain.

Thankfully, Screaming Frog can help you create your own custom campaigns. You can track the competition a website has, keyword strength, the volume of traffic for the desired keyword and a lot more with just a click of a button.

3. ScrapeBox

Often the marketers and link building professionals are required to extract competitor backlinks. The process is commonly referred to as competitor analysis. It enables marketers to identify the strongholds of competitors and strategize their campaign to help their clients outrank them.

Having said that, the conventional method of competitor analysis involves exploring each and every link manually. And this makes the process all the more cumbersome. Thankfully, Scrapebox tool helps you extract all the links with a single click on your mouse.

4. Mozbar

To secure links for their clients, marketers tend to manually outreach prospective bloggers and influencers. But, it is the process of sorting out the potential prospects that require efforts. According to some top blogger outreach service providers, website metrics such as domain authority and organic traffic can help identify genuine blogs from PBNs.

When it comes to efficient website measurement, Mozbar offers unparalleled reliability. This free tool allows you to study domain authority, page authority, spam score and number of backlinks for the page without having to switch between tabs. All you need to do is install the plugin to your browser and you’re good to go. Whether you are a newcomer or a seasoned professional into link building, these tools are not just great assistance, but they can also increase your profit margins. By optimizing the efficiency of links you build, you can earn trust of your clients and repetitive business based on their testimonials.

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