Posted ineCommerce

The Ultimate Guide to Running a Profitable Online Business

The growth of e-commerce has made more entrepreneurs take their businesses online to reap the benefits of a global market. Running a successful online business requires use of the right tools and strategies. From creating a strong online presence to optimizing your website and marketing your products or services effectively, you must consider several factors […]

Posted ineCommerce

4 Mistakes to Avoid in the E-commerce Post-Purchase Journey

It’s easy to get caught up in the rush of ecommerce customer acquisition. For example, many stores prioritize marketing campaigns aimed at attracting new website visitors over keeping existing customers. But here’s why companies should rethink their disproportionate focus on customer acquisition: Attracting a new customer costs five times as much as keeping an existing […]

Posted ineCommerce

Say Goodbye to Amazon Wine

Founded in 2012, Amazon Wine’s tagline was “Discover wines from around the world delivered to your door, direct from the winery”. Well, as of January 1st, 2018, Amazon Wine will be no more, due to complications involving laws affecting alcohol sales for companies such as Amazon that operate both as a retailer and marketplace operator. […]